A flap of their tunics and they're off! Shirts are flying in this new Ikea ad, literally. In their new commercial, the Joy of Storage, shirts of all kinds imitate birds as they swoop and sore through the sky. Diving for fish in the water and squatting in the fields as the sun rises, button downs, cotton tees, and polo shirts fly around the world looking for their one true home: an Ikea closet.
If Ikea is known for anything else aside from their delicious selection of moderately priced food and their discounted furniture, it's sure to be their quirky advertising methods.
Lost and looking for their closet home, take a quick trip around the world from the perspective of a shirt's buttons in this odd Ikea commercial.
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