The Faces of Collision Repair: Todd and Mark Regier

The Regier brothers have an incredible team of miracle workers.

Todd and Mark, who own and operate award-winning Prestige Collision & Glass, are in the business of trying to transform the traumatic to the calm.

“We’re helping people who’ve had the terrible experience of a car crash and our goal is making the repair process enjoyable,” says Todd. “We joke with customers that we hope we don’t have to see them again. It’s all about being passionate about people and business.”

When the brothers launched Prestige Collision in 2003, Todd was a 24-year-old collision technician and painter working at a small shop that was winding down and Mark, 22, was still taking business at Okanagan College. They decided to “just go for it”, took over the lease and Prestige Collision & Glass was born. “Really, we were just kids,” says Todd. “But right away we tried to set Prestige apart by setting a goal of higher standard of quality and meeting customer needs, we slowly grew and gained market share…and there are a lot of other collision shops in Kelowna.”

As a result, they’ve been able to build incredible teams focussed on the customer’s journey and delivering remarkable results, their customers implicitly trust that Prestige will deliver exceptional work and service. That credibility spurs lots of positive word of mouth and repeat business. Eighteen years in, Prestige Collision & Glass continues to be a hit, both personally and professionally.

“This is the only way we know how to be in business because Mark is the only business partner I’ve ever had and vice versa,” says Todd. “We’re still here and we’ve managed to get through the good and the bad, so I’d say we’re sharing our success pretty well.”

Todd, who’s the older brother by two years, spends more time in systems and operations and Mark leans to finance and growth. “Birth order doesn’t come into it at all,” says Todd with a laugh. “We each have our own area of expertise and a healthy respect for what the other does as a result. But there’s also lots of crossover that we work well on together, too.”

Prestige aligned itself early with car manufactures resulting in the owners of Tesla, Ford, MercedesBenz, Lexus and a host of other vehicles choosing Prestige as a preferred shop. In 2009, the brothers won ‘young entrepreneurs of the year’ at the Kelowna Chamber of Commerce’s Business Excellence Awards. Two years ago, Prestige Collision took its expertise and excellence to Vernon by opening a second location there, and is now on the hunt for a prime third location.

While Prestige is extremely important to both brothers, work is not their entire life. “We’re both raising young families with our wives. Mark is big into squash and after growing up riding, we’re both still avid off-road dirt bikers and sponsor the Okanagan Trail Riders Association.”